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Saturday, 31 October 2026
Athletics

Super Shoes, Fast Tracks and the Marathon’s New Normal

Times that would have won major marathons a decade ago now miss the podium. We separate what the foam did from what better fuelling and pacing did.

Super Shoes, Fast Tracks and the Marathon’s New Normal

Records in athletics tend to fall in clusters, and each cluster has a cause. Synthetic tracks did it in the late 1960s. Professional training groups did it in the 1980s. The current wave has several causes arriving at once, which makes them hard to untangle.

What has changed

Coaches we spoke to were consistent on one point: the athletes are not simply faster, they are better prepared. Carbohydrate intake during races has roughly doubled, lactate testing is routine, and pacing is planned to the second.

The teams and athletes who adapt first rarely look clever at the time. They look reckless, right up until everyone else copies them.

Sporttho reviewed footage and publicly available performance data from the past five seasons for this piece, and spoke to coaches and analysts working in the sport. Three patterns came up in almost every conversation:

  • The change began earlier than most coverage suggests, and at clubs and training groups with smaller budgets.
  • Preparation time matters more than talent in deciding who can exploit it.
  • The obvious counter-move exists, but it carries a cost most are not yet willing to pay.

Why it matters now

Trends in sport rarely announce themselves. They show up first as a run of results that looks like luck, then as a statistic that looks like noise, and only later as something every commentator describes as obvious. This one is somewhere between the second stage and the third.

That is the useful moment to pay attention. The edge is still available to anyone organised enough to take it, and the response from the rest of the field has not yet settled into a consensus. The next twelve months will show whether this is a lasting shift or a phase that opponents learn to close down.

The Sporttho view

We think the shift is real and that it will outlast the current season. The evidence is strongest at the top level, where preparation time is longest, and we will revisit this analysis with fresh numbers at the halfway point of the campaign.

For more from the athletics desk, see all athletics coverage on Sporttho.

SLSophie Lindqvist, Athletics and Olympic sports writer

Sophie Lindqvist

Athletics and Olympic sports writer, Sporttho. Based in Stockholm

Sophie Lindqvist is a former 800m runner who competed at two European under-23 championships before retiring to study sports physiology in Stockholm. She covers track and field, road running and the wider Olympic programme for Sporttho, with particular attention to training methods and the science behind fast times.

Read the full biography and stories by Sophie Lindqvist